Almási Ninetta Mirella (2016) Online reviews, guest complaints and their impact on Hilton Budapest City. Faculty of Commerce, Catering and Tourism.
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Abstract
Nowadays the role of online reviews has become more and more important for both hotels and potential guests. As people tend to spend more time on travelling, favourable feedback can be extremely beneficial for accommodation facilities. However, reviews bear both dangers and opportunities. Positive feedback is probable to convince the readers to choose a certain accommodation, while negative feedbacks may dissuade them. This research paper is supposed to answer the question whether online reviews have positive or negative influence on hotels,especially on the Hilton Budapest City.
Hungarian title
Online értékelések, vendégpanaszok és ezek hatása a Hilton Budapest Cityre
English title
Online reviews, guest complaints and their impact on Hilton Budapest City
Institution
Budapest Business School
Kar
Faculty of Commerce, Catering and Tourism
Department
Turizmus Intézeti Tanszék
Tudományterület/tudományág
UNSPECIFIED
Szak
Turizmus - Vendéglátás (angol nyelven)
Supervisors
Konzulens neve | Konzulens típusa | Assignment, Scientific qualification, Institution | |
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Hübner Andrea | UNSPECIFIED | UNSPECIFIED | hubnerandrea05@gmail.com |
Item Type: | Thesis (UNSPECIFIED) |
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Uncontrolled Keywords: | guest feedback, complaint, online review |
Depositing User: | Petics Mariann |
Date Deposited: | 2016. Dec. 09. 12:07 |
Last Modified: | 2018. Mar. 01. 16:50 |
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